[2023-09-26]

I want to vent a bit about some concepts which only recently become possible and if they’d work for us.

As billions of internet users, would we get products that work for our needs a bit more than today?

I mean individually, there are probably 20+ software products with Bn+ MAU, each if them obviously doing a good job on average - would individuality take us a bit more forward?

Few points right away on personalisation things that I’d want to see there in 1-2+ yrs:

On first few points, not a big fantasy - have you seen a D1 releases and ideas around, that’s like available around the corner?

Max Rozen on X_ The implications of this model are cool You could store each user's feature flags .png

Individual DB per user (scale up to millions databases), feature flags on different scale, distribution of opt-ins, opt-outs, deletion of data from models - a lot of things just enabled by infra. (link for the tweet).

Of course, it’d be a bit until adoption, but does personalisation pays off? For largest tech - yes, on average idk.

Maybe the most promising use-case of above lies in the shadows - each person could get a time representation.

If it can enable cheaper multi-faceted recommendations for large systems - well, profits on ads / streams and anything on e-comm could be gigantic. (not creating a billions of world’s GDP serving ads on just purchased things for example will be nice, or simpler - not changing your Spotify/Youtube recommendation streams by few random searches)